Breaking barriers in sports often changes more than just record books—it changes lives. For many young girls watching, seeing someone push limits can inspire them to dream bigger and believe in their potential. This is exactly what Simon Bairu, Nike marketing partner for Faith Kipyegon, believes will happen soon.
Bairu says, “When she breaks four, she won’t just set a record. She’ll change what every girl watching thinks is possible.” His confidence in Kipyegon is clear: “I don’t think she can do it—I know she will.”
Faith Kipyegon, the Kenyan queen of middle-distance running, is preparing for a historic moment. On June 26, 2025, she will attempt to become the first woman to run a mile in under four minutes. This feat has never been achieved by a woman, making it a monumental challenge.
Currently, Kipyegon holds the world record with a personal best of 4:07.64. To break the four-minute barrier, she must shave more than seven seconds off her best time—a huge leap in a sport where every fraction counts. But Bairu’s faith in her ability is unwavering.
The Nike Breaking4 Project supports Kipyegon’s journey by providing cutting-edge training, technology, and expert coaching. The project’s goal is to break barriers and inspire future generations.
Bairu emphasizes that this attempt is about more than just a record. “She will change what every girl watching thinks is possible,” he says. Kipyegon’s run will send a powerful message of courage and determination.
As days approach, Kipyegon intensifies her training. Her focus is sharp, and her spirit is strong. On June 26, the world will watch as she aims to rewrite history—and inspire millions along the way as she achieves a new milestone in sports as well as breaks a record. Bairu’s faith in her sends a clear message: greatness is within reach.